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Broker Benchmark Calculator: how does your brokerage compare?

Share your details, enter 6 numbers from last month, and see each one next to the market average for your region, plus what closing the gap is worth.

  1. 1Share your details
  2. 2Enter your numbers
  3. 3See how you compare
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Example report
An example report. Yours shows all 8 metrics for your own region.

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Start with your contact details. Then enter your numbers and see your benchmarks straight away.

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Your numbers from last month

Opens once you've shared your details.

Your numbers stay in your browser

Rough figures are fine. If last month was unusual, use a monthly average.

We compare you with brokers in the same region
Sign-ups / registrations, before any deposit
Clients who made their first deposit
$
Everything you spend to get clients: ads, affiliates / IBs, sales team
%
Out of 100 new depositors, how many still trade a year later?
$
Net trading revenue (after rebates) ÷ active clients
Calculated on your device. Your business numbers are never sent or saved.

How you compare to the market

Your 8 benchmarks appear here once you've entered your numbers.

Your benchmark score
–/ 100

50 = the median broker. Higher is better.

Behind the marketMedianAhead
Your opportunity
–

    Getting new clients

    How efficiently your client spend turns into depositing clients.

    Keeping and earning from clients

    How long clients stay and what each one is worth to you.

    How the benchmarks are built

    Each benchmark is a range (bottom quartile, median, top quartile), because broker economics differ by region, client type and model. The ranges combine three kinds of data:

    Leverate client data

    Anonymised, aggregated figures from the brokers running on Leverate's technology.

    Public filings

    Acquisition cost, revenue per client and active-client figures published in the results of listed brokers.

    Industry research

    Affiliate CPA rates, conversion and retention ranges from industry research and affiliate networks.

    How LTV is calculated

    Monthly revenue per active client × expected client lifetime. Lifetime follows your 12-month retention curve, summed over five years.

    Benchmarks last reviewed: November 2026

    Frequently asked questions

    Ask us anything.

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    Do you store the numbers I enter?

    No. The calculation runs entirely in your browser and your business numbers are never sent to us or saved. We only receive the name, email and (optional) phone you give us so we can send you the report.

    What is a good cost per FTD for a forex broker?

    It depends mostly on region. Listed Tier-1 brokers such as Plus500 and IG spend roughly $1,250–1,350 per new client, while brokers acquiring in LATAM, Asia or Africa typically pay far less. The calculator compares you with the range for your main region.

    Where do the benchmark numbers come from?

    The ranges combine Leverate's own anonymised client data with the published results of listed brokers and industry research on affiliate rates, conversion and retention.

    How is client lifetime value (LTV) calculated?

    LTV is your monthly revenue per active client multiplied by the expected number of months a new depositor stays active, based on your 12-month retention and summed over five years.

    What LTV to CAC ratio should a brokerage aim for?

    A ratio of 3:1 over a client's lifetime is the common health bar. Plus500 earns about 2.6 times its acquisition cost in a client's first year alone.