We are an international fintech company developing advanced platforms for managing and optimizing financial and technological processes. Our environment is fast-paced, data-driven, and collaborative – where innovation, automation, and precision go hand in hand.

Responsibilities

Data Analysis & Customer Journey Optimization

• Analyze the end-to-end client journey and usage patterns to uncover insights that improve experience, performance, and conversion.
• Identify bottlenecks, trends, and opportunities to enhance efficiency, engagement, and retention.
• Build and maintain dashboards, reports, and KPIs to support data-driven decision-making across teams.
• Work extensively with Mixpanel, Google Analytics, SQL, Excel, HubSpot, Google Sheets, and other BI systems.
• Leverage Mixpanel and GA to track user behavior, conversion funnels, and retention trends, turning raw data into actionable strategies.
• Collaborate with cross-functional teams — Product, Marketing, Tech, and Compliance – to align journey insights with strategic initiatives.

Marketing Automation & Customer Engagement

• Design, implement, and optimize marketing automation flows and lifecycle campaigns that drive engagement and retention.
• Work with CRM tools (such as HubSpot, ActiveCampaign, Salesforce, or similar) to build personalized and data-driven communication strategies.
• Develop and execute onboarding, reactivation, and nurture campaigns that close the loop between marketing and customer experience.
• Translate behavioral data into targeted, automated messaging that strengthens customer relationships and loyalty.

Project Management & System Implementation

• Lead and coordinate cross-departmental projects involving product, marketing, tech, and business stakeholders.
• Implement and manage systems such as Data Analytics, CRM, and Marketing Automation platforms.
• Optimize internal workflows and operational processes based on analytical findings.