Prop trading

How can prop firms turn trader setbacks into opportunities for growth and engagement? The Challenge Retry is an innovative feature that enhances retention, boosts revenue, and improves trader satisfaction, all seamlessly integrated into the Broker Portal.

The Challenge: Missed Opportunities 

Challenges are a valuable tool for traders to hone their skills and qualify for funded accounts. However, a failed challenge often leaves traders feeling disheartened and disengaged, while prop firms lose a potential point of contact. Our Challenge Retry feature addresses this gap by offering traders a chance to reattempt challenges, creating a win-win scenario for all parties involved.

How the Challenge Retry Feature Works

Automated Notifications:
When traders fail a challenge, the system ensures immediate and clear communication. Notifications are sent via email, pop-ups, and the notification center, ensuring traders are informed about their retry options without the need to search for details.

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Customizable Retention Settings:
The Broker Portal enables full configurability of retry plans, allowing prop firms to tailor the feature to their needs:

  • Discounts: Set percentage-based or fixed discounts to make retries attractive.
  • Source Price Options: Choose whether discounts apply to the original challenge price or on a retried challenge.
  • Expiration Timeframes: Define the duration during which the retry offer remains valid, creating urgency for action.
  • Retry Limits: Cap the number of retries per plan to maintain fairness and manage risk effectively.
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Streamlined Checkout Process:
Traders benefit from a frictionless experience. Upon selecting a retry, they are taken directly to a checkout page with the discount applied automatically. Coupon codes are disabled to eliminate complications, and once the purchase is complete, a new challenge is instantly created.

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Comprehensive Visibility:
Challenge Retry options are prominently displayed across the My Challenges, Trading Platform, and Notification Center interfaces, ensuring traders can constantly access their retry opportunities.

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Comprehensive Communication:

Challenge Retry ensures traders stay informed with clear notifications through pop-ups, emails, and the notification center. Prop firms can also include hyperlinks in funded account pop-ups to direct traders to documents like the Trader Agreement or Refund Policy. If Challenge Retry is disabled, the system still notifies traders of failed challenges via pop-ups and notification center updates.

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Benefits for Prop Firms

The Challenge Retry feature is a transformative tool for prop firms, turning failed challenges into opportunities to retain traders and drive growth. By offering traders an easy and motivating way to try again, you can convert potential drop-offs into loyal, active participants on your platform. This feature not only boosts revenue through discounted retries but also enhances the overall trader experience with intuitive tools like the upgraded notification center. Fully customizable retry options and flexible configurations ensure the feature aligns with your firm’s goals while effectively managing risks, making it a strategic asset for building long-term success.

Challenge Retry isn’t just a tool; it’s your competitive edge in retaining traders, driving success, and staying ahead in today’s fast-paced market. Contact us today to discover how your prop firm can unlock new growth opportunities with this feature and our comprehensive turn-key prop solutions!

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