Map Your Customerโ€™s Journey

Customer Journey

โ€œCustomer Journeyโ€ refers to the entire experience, from the very early stages of the customerโ€™s research, through to how they make their purchase decision.

How to Choose a Winning Sales Force

While experience and strong verbal abilities are important for success in sales, they are not the be-all and end-all of what makes a good Forex sales representative.

Color matters!

In order to better understand the creative process which takes place behind-the-scenes, we asked the head of our creative team to share a few insights from her experience.

Create the Ultimate Work Environment

Almost anyone who has considered opening a brokerage had a vision of a hectic sales floor with hyped salesmen who are pushing clients and each other in a money-driven craze.

Every Word Counts!

After discussing the importance of colors in building a solid website, it is time to discuss another important element in all forms of digital communications and platforms: choice of words!

How to Train Your Sales Force?

Sales force training is, hands-down, the most important thing you can do to improve your brokerage’s chances of success in a competitive market.

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