Prop trading firms are on the rise so standing out isn’t just nice to have, it’s everything. And Leverate? Well, we’re in the business of turning “nice-to-have” into “done and delivered.” With a broker platform built for independence, flexibility, and constantly evolving, Leverate gives prop firms the ultimate power tool to build their business their way.
Let’s dive into how we’re reshaping the game with key product features.
Empowering Independence Through Continuous Innovation
One of the biggest bottlenecks for prop firms today is dependency; waiting for tech updates, relying on external developers for simple changes, and being handcuffed by platforms that don’t adapt fast enough. At Leverate, we saw that pain and did something about it.Enter the Broker Portal, your mission control for everything brokerage-related. From branding to back-office settings, everything is in your hands. We’ve made it our mission to eliminate delays. No more sitting in limbo waiting for “next quarter’s update.” Our platform is designed to be self-service, so you can tweak, update, and customize as needed; on your schedule, not ours.
“Our goal is simple,” says a Leverate product manager, “give prop firms the keys to their own success; no waiting, no back-and-forth. Full control, always.”
We’re constantly rolling out updates to some of our core features like real-time dashboard customizations, user experience optimizations, and multi-tier settings for different trader levels, all accessible in one clean interface.
Explore the Broker Portal Features
Challenge Tools Designed to Hook and Retain Your Traders
In prop trading, challenges are what the business is made of. They draw traders in, keep them engaged, and often determine whether a client stays or bounces. But it’s not just about engagement, it’s about revenue. The more traders stick around and stay active, the more consistent your profit potential becomes. That’s why we introduced two game-changing tools that don’t just boost retention, they can seriously increase your bottom line and put your prop firm in a league of its own.
- Challenge Retry: Traders can retry challenges after a slip-up without starting from scratch. When a trader hits the “Retry Now” button, they’re instantly taken to the checkout page, with their exclusive retry discount already locked in and ready to go.
Why it works: This streamlined flow removes friction from the buying process. There’s no need for the trader to hunt down a promo code or jump through hoops. It’s quick, seamless, and rewarding. By making it easy to take another shot, especially with a discount already applied you’re encouraging traders to stay active, re-engage after a failed attempt, and feel supported by your prop firm. It’s not just about making a sale, it’s about creating a positive, second-chance experience that builds loyalty.
- Challenge Keeper: Traders retain their challenge progress when eligible, minimizing frustration and boosting reactivation rates. With Challenge Keeper, traders get a lifeline. If they’re at risk of failing, they can choose to boost the challenge conditions right then and there and continue trading without starting over. With one click, they extend their limit and they’re back in the game.
Our Prop CRM smartly supports this by showing side-by-side conditions: what the challenge looked like before the keeper and how it changed after activation. This clear before-and-after view not only builds trust, but also ensures every keeper action is logged for transparency and tracking.
Why it works: Challenge Keeper gives traders control in a high-pressure moment, which keeps them engaged rather than frustrated. Instead of facing a hard stop, they’re offered a real-time decision to stay in the race. That moment of empowerment of “I still have a shot” drives deeper emotional investment in the challenge.
It’s a feature that rewards commitment, reduces churn, and strengthens the trader’s bond with your platform. Simply put, it turns what could be a dropout point into a win-win opportunity.
Smart Tags = Better Conversions
Have you ever walked into a store and immediately spotted the “Best Seller” or “Limited Time Deal” tag? That visual nudge influences buying behavior and we’ve brought that concept into the trading world.
Your challenge page isn’t just a menu, it’s a sales floor. And with Leverate’s new smart tagging system built directly into the Broker Portal, you finally have the visual tools to guide trader behavior the way you want.
Firms can now highlight challenges with eye-catching labels like:
- Discounted – Great for urgency and impulse buys.
- Most Popular – Leverages social proof to build trust and drive action.
- Advanced Traders Only – Adds a sense of exclusivity and skill-level targeting.
- Best Value – Nudges clients toward mid-to-premium options by showing perceived ROI.
Instead of traders defaulting to the cheapest challenge option, they’re now nudged towards exploring the more premium packages. This increases both average order value and conversion rates, all while enhancing the visual layout of your client interface.
These aren’t just labels, they’re subtle psychological nudges that help traders feel good about choosing more than just the cheapest option. And that shift? It directly boosts average order value, retention, and even the perceived professionalism of your brand.
Why It Adds Value for Your Prop Firm
This feature takes the guesswork out of your sales funnel. Instead of throwing every challenge option at your clients and hoping for the best, you now have a curated, optimized way to influence their decisions without any extra marketing spending.
And because it’s built right into the Broker Portal, there’s no need to hire a developer or edit your site manually. You just toggle the tags, and your storefront gets smarter, automatically.
“It’s small tweaks like these,” says one Leverate client, “that end up making a massive difference in how traders interact with our brand.”
Why It Proves Leverate Is Ahead of the Curve
Most platforms give you a product. Leverate gives you a toolbox to grow your business. Smart tags are just one more example of how Leverate continues to lead with innovation that’s practical, thoughtful, and conversion-focused.
You’re not just customizing your firm’s look, you’re actively engineering a better trader journey, one label at a time.
Fact: According to a study by HubSpot, 90% of consumers are influenced by visual cues when making online purchases (source).
Boosting Engagement with Competitions & Referrals
Another formula for prop firm brand power is being able to create trust and community. The more involved a trader feels, the longer they stick around and stay loyal to your prop firm. That’s where competitions and referral systems come in.
Leverate enables you to:
- Run firm-wide competitions right from the Broker Portal.
- Reward winners with discounted challenges instantly.
- Offer refer-a-friend incentives to supercharge word-of-mouth growth.
It’s gamification, yes, but it’s also trust-building. When traders feel like they’re part of something bigger, your prop firm sticks in their mind (and wallet).
True Brand Ownership with Multilingual Control & TextPilot
Your brand isn’t just a color scheme or a logo it’s how your platform speaks, feels, and connects with traders. And with Leverate’s TextPilot and multilingual support, you’re not just customizing your prop firm, you’re crafting a trading experience that feels undeniably yours.
TextPilot isn’t your average translation tool. It’s a fully integrated content control engine that lets you reword, rewrite, and redesign your platform’s messaging from top to bottom. Whether it’s call-to-action buttons, pop-up messages, or even the fine print on challenge rules you have full editorial power.
Here’s how it adds real value:
- Multi-language support ensures every trader sees your platform in their native tongue.
- Edit every touchpoint from registration prompts to dashboard messages, all without touching a line of code.
- Align every word with your tone and vision, giving your prop firm a unique voice that sets you apart in a crowded market.
“With TextPilot, Leverate is empowering brokerages and prop firms to craft a truly personalized product,”
— Ran Strauss, CEO of Leverate
This is more than localization, it’s true brand ownership. You’re not just tweaking the surface; you’re embedding your identity deep into the platform’s DNA. It’s about delivering a consistent, immersive brand experience that makes your traders feel like they’re home no matter where they’re logging in from.
And the best part? It’s easy. Updates happen in real-time so you’re in control, always.
Mobile Store Updates – No Waiting Necessary
We know how frustrating it is to wait weeks for someone to update your Apple or Android store links. So, we fixed it.
You can now add your own store links directly within the Broker Portal’s brand settings. This gives you instant control over mobile app distribution without sending a single support ticket.
Combine that with custom payment method settings, direct bank transfer options, and your own transaction details, and what do you get?
A truly independent, global-ready prop firm.
Read How Leverate Helps Firms Expand Globally
A Prop Solution That Grows With You
Leverate isn’t just a tech provider for brokers and prop firms, it’s your growth partner. When you join us, you’re not simply getting a platform; you’re unlocking a powerful ecosystem designed to scale with your ambition.
- Own your brand down to the last pixel and phrase.
- Accelerate your operations with tools built for real-time control.
- Maximize your marketing impact with smarter conversion flows.
- Keep traders loyal with features that engage, retain, and excite.
In a world where every second counts, Leverate gives you the freedom to build faster, smarter, and more independently than ever before.
Ready to stop waiting and start building your way? It’s time to experience the Leverate difference.
